A Look Into Beauty Bay’s EYN Bright Collection

When Beauty Bay launched their first own-brand eyeshadow palettes in September 2018, I thought to myself I’ll have to try those. Finally, over a year later, I got around to it. And I can confirm that Beauty Bay weren’t messing about. After trying their EYN Bright 9 Colour Palette, I am obsessed.

The EYN Bright 9 Colour Palette is a modest collection of rainbow-hued eyeshadows. It has shimmer, glitter and matte formulas in an array of colours, and funky shade names to match. Processed with VSCO with dog1 presetDescribing the palette, Beauty Bay promised that all of the shades are blendable and highly-pigmented for soft and subtle or bold and eye-catching looks alike. And IMO, they delivered. The pigment and durability of all the shades in the 9 colour palette is STRONG. Once I had swatched the shades, I couldn’t wait to get creative.

My Look

I used the EYN Bright 9 Colour Palette to create a blue-pink-purple look with a bright lid. I started by applying Tutti Frutti, a salmon pink matte, across my crease and upper eyelid with a large blending brush. I then deepened the pink base by using Spectrum Collections’ A07 brush to darken my crease with Surrel Strawberry, a strawberry pink matte.Processed with VSCO with dog1 presetAfter creating a pink base, I took Blue Vibes, a deep blue shade, to my crease with the BH Cosmetics 103 Small Shader brush. I very slightly blended it into the top of my eyelid and to the outer corner of my eye to add some dimension.

For the eyelid, I simply applied Lagoon, a teal shimmer, to the middle and inner corner of my eyelid with my fingertip. I am really loving ‘messy’ and loose make-up looks recently. Not only do they look good, but they take the stress out of trying to create a precise look like a cut crease or halo-eye.Processed with VSCO with dog1 presetAnd to complete the bright eye look, I applied Candid Candyfloss, a light pink shimmer, to my brow bone and inner corner with the Spectrum Collections A12 Fluffy Pencil brush.

On my eyelashes I wore Benefit’s Bad Gal Bang mascara – my firm second favourite to Roller Lash. On my lips I wore Jouer Cosmetics’ High Pigment Lip Gloss in the shade Beverly. I chose a gloss that had a bright strawberry-pink tone similar to the initial pink base I created with EYN palette. Big up co-ordination.Processed with VSCO with dog1 presetIf the EYN Bright 9 Colour Palette is anything to judge by, Beauty Bay’s entire EYN Bright collection shares the same levels of pigment pay-off as brands like Juvia’s Place and Violet Voss.

My favourite shade from the 9 colour palette is undeniably Lagoon. The shimmer’s pay-off, as I hope comes through in the pictures, was on Jeffree Star highlighter levels – BLINDING. Even when applied with a fingertip, Lagoon’s pay-off was smooth and blendable, but intense.

After trying Beauty Bay’s 9 colour EYN Bright palette, I intend on upping my rainbow-hue dosage from 9 to 42 ASAP.

Shop the 9 shade palette here: https://www.beautybay.com/p/beauty-bay/eyn-bright-matte-9-colour-palette/ and the rest of the EYN Bright collection on http://www.beautybay.com.

What ‘Burnt’ Means To Beauty

In the real world, the term ‘burnt’ implies scorched. We think of a hazy-morning toast mishap or blocks of wood crumbling to ash. Yet, these ideas have not transpired into the beauty world.

In the beauty world, ‘burnt’ means deep oranges and tangy browns. And the beauty of this trend lies with two things: its versatility and its similarity to the classic smoky eye.

Versatility

The ever-annoying rules of this-suits-this-eye-colour or this-suits-this-skin-tone don’t apply to burnt eye-shadow. All you need is some fluffy brushes and eye-lids concealed a few shades lighter than your skin tone.

You can dip your toe into the trend with a light dusting of a muted orange in your crease. But you can also kick start a journey of mastery by creating a skilfully-blended medley of muted oranges, tangy browns, exuberant oranges and dark browns. The beauty of burnt is that it grants opportunities alike of soft-glam or GLAM-glam.

Imitating The Ever-Classic Smoky Eye

A burnt eye is often created in the likeness of the classic smoky-eye… without the tonal severity. Many of its looks start light with a muted-orange base before adding darker colours to the crease and outer-corner to build intensity. And what makes it so close to the smoky eye is how often its wearers extend the shadow onto the lower lash line for ultimate heat.

And just like the smoky eye, you must decide what you want the look to demand. Is it intricate analysis from observers or a deep eyelid crease for the illusion of larger eyes?

However, achieving the perfect level of burnt with orange and tangy shades anxiously toes the line with festival-esque eye-shadow. So, for this trend, choosing the right palette is more important than ever. Think Urban Decay’s Naked Heat, Juvia’s Place’s The Saharan palettes or Beauty Bay’s Saffron Barker collection.Processed with VSCO with dog1 presetOr think Violet Voss’s Hashtag Palette – my unwavering go-to for the burnt eye. And in true imitation of the smoky eye, I used the BH Cosmetics Smokey Eye Essentials brush collection to create this look.Processed with VSCO with c1 presetI started with dusting ‘Sauce’ all over the lid with No.1, a large blending brush. This brown created a smooth base for me to go over with the same brush in the shade ‘Savage’ to create a tangy but neutral base.

I then dusted ‘Goals’ in the crease with No.2, a small tapered brush, and blended it out in circular motions. And for intensity, the more precise No.3 brush allowed me to carve out my crease with ‘G.O.A.T’ and then the outer-corner with brush No.5, BH Cosmetics’s best smudging brush.

For intensity, repeat the process. And to finish, I put on Tiggy Lashes in the style ‘Natalie.’ I personally don’t wear eyeliner with burnt looks because I like the colours to speak for themselves.Processed with VSCO with dog1 presetIf the smoky eye is your thing and you’re looking to broaden your colour choice, turn to burnt. It’s time that, amidst neutrality captivating the beauty world’s focus, burnt overtakes smoky.

And for tips on how to achieve the perfect burnt eye look through brush mastery, be sure to read my guide on the essentials to eye-shadow blending here. Have a fab NYE!

Thinking In Pink

A few months ago I wrote something about why pink and orange are the colours of Spring. My follow up from that, which I have testified to already, is that these colours have followed me into winter.

Call me lazy, call me biased, but regardless of season, I’ll always lean towards bright colours. Continue reading “Thinking In Pink”